Create Your Roller Derby League Business Coaching with Marketing Setup
Unlock the Secrets to Building a Thriving Roller Derby League!
Are you a founder or director of a roller derby league struggling to attract members, generate excitement, and create a vibrant community? Our comprehensive online training program is designed specifically for individuals like you! With our proven strategies, you can transform your league into a sustainable, successful entity that thrives on teamwork, passion, and commitment.
What You’ll Gain:
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A Powerful Online Presence: We’ll guide you through the steps to establish a professional website and engaging social media profiles (Facebook, Instagram, TikTok) that resonate with your target audience.
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Effective Marketing Campaigns: Learn how to create Facebook marketing campaigns that attract potential skaters and convert them into dedicated members.
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Community Building: Discover how to cultivate a league culture that fosters loyalty, camaraderie, and a sense of belonging among members.
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Consistent Member Recruitment: Say goodbye to desperate Facebook posts and hello to a steady stream of sign-ups! Our program will teach you a repeatable process that generates new members every month.
The Five-Step Process:
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Establishing Your Online Presence: Learn the essentials of creating a compelling website and maintaining active social media profiles that draw in your community.
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Lead Generation: Master the techniques to attract potential members and fill your pipeline with interested skaters.
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Lead Nurturing: Understand the art of nurturing leads who haven’t yet converted. We’ll cover strategies to engage them over time, recognizing that conversion can take weeks or even months.
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Community Building: Get actionable tips on creating a welcoming and supportive league culture. Learn what activities to implement at practices that keep members engaged and excited.
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Exploring Roller Derby Models: We’ll discuss various roller derby structures, including open gender, coed, women’s, junior, men’s, and boys’ leagues. Discover which models work best for your community.

Additional Class Offerings:
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Skill Development Classes: From beginner to advanced classes, including Speed & Agility, Roller Derby 101, Scrimmage, Game Day Ready, and Travel Team Ready classes.
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Diversifying Your Offerings: Explore additional classes like Dance On Skates, which not only enhance skills but also provide extra income and community engagement opportunities.
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Community Roller Skating Meet-Ups: Organize free events that build morale, teach outdoor skating skills, and serve as excellent recruitment opportunities.




Learn from the Best:
Join Brenda Holley, founder of the first Roller Derby Boot Camp and South Side Roller Derby, as she shares invaluable insights from over 20 years of experience. Surviving hurricanes, pandemics, and more, Brenda’s sustainable marketing and community-building strategies have proven effective time and again.
Ready to Transform Your League?
If you’re struggling to attract committed members and create a supportive community, this program is for you! We’ve learned from our mistakes and successes, and we’re excited to share the system that can bolster roller derby leagues around the world.
Don’t miss this opportunity to build lasting friendships, foster a thriving roller skating community, and ensure the longevity of your league.
Sign up today and take the first step toward creating the roller derby league of your dreams!
Key Benefits of Our Program
Custom Website
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Receive a professional website designed to meet your league's unique needs, ensuring a fantastic first impression.
Business Coaching with Brenda Holley
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Enjoy personalized coaching to tackle your challenges, with support and guidance tailored to ensure your success.
Practice Space Planning
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Master the management of your practice space and determine the best approach for your league - be it coed, women's, men's, or junior roller derby league.
Extracurricular Roller Skating Classes
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Learn how to set up additional classes that enhance your league's vibrancy and sustainability, engaging both members and the wider community.
Non-Skating Official (NSO) Program
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Create an NSO program with our guidance, ensuring smooth operations and necessary support.
Referee Training Program
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Establish a comprehensive training program for referees to uphold high officiating standards.
Delegation Strategies
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Discover the power of delegation to effectively manage your team and ensure every member contributes significantly.
Compensating Your Team
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Gain insights into paying your trainers and managing labor costs efficiently.
Training Programs & Attendance Tracking
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Develop structured training programs and implement attendance tracking for better accountability and growth.
Building Your Community
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Acquire strategies to nurture a supportive community that keeps members engaged and fosters connections.
Life Coaching Skills
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Learn how to offer life coaching to your members, aiding their personal growth alongside their roller derby involvement.
Problem-Solving Techniques
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Equip yourself with effective problem-solving skills to confidently address challenges.
Access to a Community of League Founders
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Join a network of league founders for continuous support, collaboration, and shared experiences.
Elevate Your League Now
Invest $150 a month in our resources to transform your roller derby league into a flourishing community. Post-training, enjoy our services at a reduced rate of $85 a month and continue harnessing our support.
This is your chance to foster a league that attracts members, nurtures friendships, and ignites a passion for roller derby.
Sign up today and start crafting the league of your dreams!